The Incident Pima Cotton T-shirt Collection

Premium Basics in Neutral Colors

Elevate your wardobe with these premium t-shirts that go with everything.

Only the finest

Experience the Luxury of Pima Cotton

Pima cotton is celebrated worldwide for its incredible softness and natural luster. Thanks to its extra-long staple fibers, our Pima collection is not only remarkably smooth against the skin but also significantly more durable and pill-resistant than standard cotton.

Find your Pima T-shirts

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About Incident

What is Incident?

Incident is a Swiss-based streetwear brand founded by us, Adri and Mimi. Inspired by Japanese streetstyle and simplicity, we believe in a way of life that focuses on mindfulness, respect towards people and materials.

For us, clothing isn’t just fabrics and cuts - it’s your story, your voice, your connectio to the world.

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